Andy Rubin, who led the project, writing on the Google blog:
It is important to recognize that the Open Handset Alliance and Android have the potential to be of major changes in the status quo – which will have lots of investments by the different actors and patience before you will see the benefits of the first. But we believe that the potential gains for mobile customers around the world are worth the effort.
The first combined are likely to be available in the second half of 2008, the company said. Other alliance partners include Sprint Nextel (S), Telecom Italia, NTT DoCoMo, Broadcom (BRCM) and a series of other technology companies.
What is the Android?A fully integrated mobile "software stack" that consists of an operating system, middleware, user-friendly interface and the applications.Il is available under one of the most progressive, user-friendly licenses for developers open source, which gives mobile operators and device manufacturers significant freedom and flexibility to design products. Next week, the Alliance will publish early to give developers the tools to create innovative and compelling applications for the platform access software development kit.
Who is missing?Some major carriers including Vodafone (VOD), Orange, SK Telecom, at & t (T) and Verizon (VZ) .Nokia (NOK), Samsung, LG and Sony Ericsson are among managers of the device is not part of this alliance.
Take My: it's a PR, mass moves with nothing to show for it, right now, and it seems as there are other unknown reasons (perhaps launch Facebook ad platform) for motivation here. Step of phones in the second half of 2008 - in our ADD culture comes to life.-Except for HTC and T-Mobile - partners are companies which are in a cricketing on the backfoot language.Motorola, for example is not exactly a bastion of excellence of the camera.Sprint - we know how good they are.
MyTake # 2: after the press call, I am actually more questions than answers.They completely elude my question on how it to reconcile with other efforts are backed by nothing more than to partners such as Motorola mobile Linux.Andy Rubin replied that all software is available for developers in a week, which is no response if there are aucune.Drôle - no phones not until the second half of 2008, and they want to direct their attention to iPhone, Symbian, other Mobile Linux and Microsoft Windows Mobile developers.Even more convinced that this is a PR. pas moving clearly how this helps Google in a fiscal sense and its implications société.Oh property, corporate hound time their press service.
What other are saying:
Chetan Sharma of Chetan Sharma Consulting: Google finally assembled an impressive list of partners for this initiative.Sur a fundamental level, it remains to be seen whether this approach will be transforming industry course .Although, everyone wants to be given support opening, proof will be in the implementation and business models that support this vision, otherwise it is yet another initiative.
The initiative helps to reduce the cost of the aircraft due to licensing good markets for the stack, and if it proves successful, some device manufacturers may waive their own efforts to reduce costs and focus more on hardware features that integrate well with Android .it ' is more a response to Microsoft as the fragmentation of the carrier, which talked about Google GoC - this continues to be a successful strategy for Google Trojan remains to be seen.
Forrester Research analyst Charles Golvin Wireless: impact is wide between all actors in the mobile environment, driving innovative application developers new boats that leverage mobile networks and the Internet, and contribute to change consumer behavior so when, on the route.Google is far from being the sole beneficiary, as competitors like Yahoo (YHOO) and even Microsoft (Microsoft) standing to benefit should they adopt this approach and will impact build slowly in time as originally devices from this platform will constitute a very small percentage of the market.
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